If you are a business that is looking to improve its brand identity and makes frequent use of labels, you may want to consider rethinking your current designs and terminology. This step by step guide will help you to formulate the basis of a strong visual brand by the use of adhesive labels attachable to your product line. With a sound understanding of what makes a great label, any brand can differentiate itself from competitors. Although most companies that use labels are suppliers of supermarkets and bulk chains, this article applies to any company that is looking to recreate their brand image with effective label printing. An effective label will create a strong brand identity that will sway a consumer’s ...